"The design in this former iron foundry is resolutely modern and trendy."

"A team of designers transformed it, achieving a radical, postmodern feel with a high-tech design motif." Full review

"Inside, though, it's a fully realized fantasy of Swinging London as seen by Stanley Kubrick: There's nary a straight line in sight, and "organic" forms are everywhere."

"Even those who've seen a few design hotels in their time will be impressed by East." Full review

"The 77-room East Hotel, in the city’s rapidly gentrifying red-light district, was created by Jordan Mozer, the Chicago-based interior designer. Mozer opted for a Gaudí-goes– Far East..." Full review

"An über-hip design number carved from a former iron foundry that’s big on the wow factor in public areas: the fluid organic forms make it feel like being inside a Dalí painting."

"East is the first swank and sophisticated hotel to open around the corner from the Hamburg’s funky Reeperbahn, or red-light district." Full review

"We’ll try to resist linking it to some sweeping generalization about the practical and sensible nature of some imagined German national character, and simply say: we wholeheartedly..." Full review