Braud & Co
What the experts agree on
Brauð & Co's legendary cinnamon rolls and additive-free sourdough draw crowds to this artisan bakery in a graffiti-covered storefront. Simple, perfect pastries made by baker Ágúst Einþórsson keep locals coming back.
"Ágúst Einþórsson is the baker behind this local favorite, with its full displays full of simple yet perfect pastries and other baked goods" Full review
"This artisan bakery inside the graffiti-covered storefront became an instant classic when it opened....their additive-free sourdough and pastries are something you will crave" Full review
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Expect a line out the door in the mornings, though additional locations, including at the Hlemmur food hall, have helped disperse the wait.
"Braud og Co has raised the bar for Icelandic baked goods with their buttery bombs of cinnamon rolls in various flavors. Pop into Braud og Co around the corner for a pastry (820 ISK). Here..."
"If you're looking for a solid breakfast outside the hotel, I highly recommend the nearby bakery Braud & Co, which was actually recommended to me by a TPG reader. The hot, gooey cinnamon..."
"In Reykjavík we made it our mission to find the city's best morning bun before setting sail for Greenland. The city was still quiet as we passed the Leif Erikson monument and wound our..."